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005-Switzerland-Zürich-Advertising-Culture-Movie-James-Bond-Sean-Connery-Business-Swissair-1988.JPG
Switzerland. Canton Zürich. Avertisements billboards for Swissair and a movie theater with Sean Connery’s drawing as James Bond. For most of its 71 years, Swissair was one of the major international airlines and was regarded as a Swiss national symbol and icon. The airline was declared bankrupt on March 31 2002. Sir Thomas Sean Connery was the first actor to portray the character James Bond in film, starring in seven Bond films between 1962 and 1983. The James Bond series focuses on a fictional British Secret Service agent created in 1953 by writer Ian Fleming, who featured him in twelve novels and two short-story collections. © 1988 Didier Ruef